Food and Drinks

Eat N’ Go partners Showmax to better dining experience to its customers

 Eat N’ Go, the master franchisee of Domino’s Pizza, Cold Stone Creamery, and Pinkberry Yoghurt in Nigeria has entered into strategic partnership with Showmax to enhance dining experience to its customers.

In the partnership, customers who purchase the Domino’s Chairman Max Deal ( Any Chairman Premium pizza) at N19,300 will get a one-month Showmax Entertainment all devices and Showmax Premier League mobile voucher.

While the Domino’s Large Max Deal (any Large Premium Pizza) at N13,300 will come with a one-month Showmax Entertainment all devices voucher.

The Domino’s Medium Max Deal (any Medium Favourite pizza) will come with a Showmax Entertainment Mobile voucher at N9,100.

“We are excited to partner with Showmax to elevate the Domino’s Pizza customer experience,” Olumide Aniyikaiye, Group Chief Marketing Officer, Eat N’ Go Africa, stated.

“Through this partnership, we are offering an enhanced dining experience to our customers with our crave-worthy pizza paired with easy access to their favourite shows on Showmax, perfect for any time of day. This collaboration exemplifies our dedication to delivering exceptional value and achieving ultimate customer satisfaction.”

Just recently, the Quick-Service Restaurant (QSR) leader, Patrick McMichael, resigned from EatN’Go where he has been at the helm of leadership as the Group Managing Director and Chief Executive Officer for six years.

Patrick was appointed Chief Executive Officer of Eat N’ Go in May 2018, and later became the Group Managing Director and CEO in 2020.

He has over 32 years of experience in the quick-service restaurant business globally. Prior to joining Eat N’ Go, Patrick had a long career as Chief Development and Franchise Officer at Domino’s Pizza Enterprises, one of the largest Domino’s Pizza Franchisees in the world.

Patrick previously served as the CEO of Domino’s Pizza Indonesia where he increased store count from 78 to 131 within a year. He also served as COO of Retail ZOO the owners of multiple brands like Boost Juice, Salsas Fresh Mex and CIBO Espresso. 

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